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Beginning this week, parents who deliver babies in Windsor, Ontario will receive a custom Oral Health Shark Bag designed to educate parents about the importance of baby oral health.

The Essex County Dental Society, Windsor-Essex County Health Unit and the City Photo of shark bag and materials included with itof Windsor have prepared 4,000 Shark Bags to be distributed to new parents in the Family Birthing Centre at Windsor Regional Hospital. The initiative is part of a larger Baby Oral Health strategy designed to educate parents about baby oral health and encourage dental professionals to welcome infants to their practice.

Each Oral Health Shark Bag contains:

  • Baby Oral Health education resource
  • Tooth eruption magnet that explains when  to expect baby teeth and when they fall out
  • Toothbrush
  • Infant finger brush
  • Baby teeth flosser
  • Toothpaste

“Many people think that baby teeth don’t matter because they’ll eventually fall out,” Says Dr. Domenic Aversa from the Essex County Dental Society. “But baby teeth are very important because they help your child chew food and talk clearly. They also save space for the permanent teeth.”

Baby dental care should begin before their first tooth arrives. Dental professionals suggest that parents and caregivers wipe the baby’s mouth and gums using a clean, warm cloth after each feeding and before bed.

The Essex County Dental Society suggests bringing your baby to the dentist by their first birthday for an oral health exam. Parents are encouraged to call your dental care provider to discuss baby oral health options.

Learn More About Baby Oral Health in the following Video:

Screen shot of video screen with baby teeth matter text
Dr. Domenic Aversa will be available to address media, November 21, 2016 between 10:00 - 11:30 a.m.

To coordinate an interview with Dr. Aversa, or obtain a copy of the above video please contact the Health Unit Media Contact.

For more information visit

Media Contact:
Communications Department
Windsor-Essex County Health Unit
519-258-2146 ext. 6397 (NEWS)